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Business growth
How to make a freelance portfolio (with examples)
As your freelance career progresses, you’ll have a history of successful projects under your belt. Here’s how to turn these projects into a digital portfolio that will help you gain more customers and grow your business.
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Business growth
How to use case studies to boost sales and grow your business
When you’re running your own business, one of the best ways to convert new customers and clients is by showing them evidence of your work. In this interview with Anfernee Chansamooth, you’ll learn how to create a case study that demonstrates your worth to your audience.
Business growth
How to develop a standout USP and use it to boost your business
One of the most important parts of running your own business is standing out from the crowd. Developing a unique selling point will separate you from your competitors and help your business thrive.
Business growth
SEO strategies freelancers can use to bring in new business
Your visibility on search engines like Google can make it much easier to bring in new leads, but its hard to outrank your competitors. In this Freelance Legends episode, we speak with SEO expert Liam Carnahan about the strategies sole traders can use to bring in more organic traffic.
Business growth
How to improve your pitch strike rate and bring in more clients
Your success as a freelancer depends largely on how well you can pitch your business. When you’re just starting out, it can be a confusing, and time-consuming process. We spoke with pitching pro Lindy Alexander to hear about her foolproof methods for increasing her pitch strike rate.
Business growth
How to qualify leads and get rid of tyre-kickers
As you grow your business, you’ll come across time-wasters who can’t afford your rates or constantly find excuses to avoid closing a sale. Thankfully, you can sidestep these tyre-kickers with the proper know-how.